STATE
Commission work for STATE. You can check out STATE here.
My brief was to create six striking, thought provoking, politically agnostic images, using the colours that align with their original branding. Brief below:
Design Brief – State Posters
We need 6 provocative posters that sit stylistically between the misogyny poster set and our State-branded poster designs. The tone should be bold, satirical, and thought-provoking — designed to stir emotion across political divides, not explicitly take sides.
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Brand Alignment
• Primary Accent Colour (State Pink): #FF1479
• Poster Background: #C2E7E0 with added texture (grain, subtle distress, or layered collage feel).
• Typography: Any text in Avenir
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Posters
1. Immigration – Boats
• Nigel Farage depicted on a migrant boat among asylum seekers.
• Visual style: satirical, uncanny juxtaposition.
• Background: rough seas / coastline.
2. Immigration – Asylum Hotels
• Protest scene outside a hotel with St George’s flags and demonstrators.
• Visual tension between ordinary setting (hotel façade) and heated symbolism (flags, placards).
3. Unemployment
• A person sitting slumped on a sofa, watching TV, looking sluggish and disengaged.
• Tone: critical, satirical exaggeration (playing on tabloid unemployment tropes).
4. War – Production Line
• Factory floor centred on one enormous bomb under industrial lighting.
• A few workers stand nearby, smiling as if proud of their product.
• Propaganda-style banners (e.g. “Progress and Productivity”) in background.
5. Rachel Reeves – Parliament
• Reeves sobbing in Parliament, head in hands at the dispatch box.
• Style: bold, high-contrast — like the misogyny posters, emotional but stark.
6. Housing – Family in a Box
• A family squeezed inside a cardboard moving box on a street lined with normal houses.
• Tone: satirical commentary on housing unaffordability